Hot Topics 2014


Professor Ken Eades

Helen M. Boudreau (MBA '93)
Chief Financial Officer
FORMA Therapeutics
Importance of Investor Relations for a Public Company
Arnold B. Evans (MBA/JD ’97)
Managing Director
SunTrust Robinson Humphrey
Insider Trading
Scott G. Hetzer (MBA ’84)
Senior Vice President & Treasurer
Dominion Resources, Inc.
The Capital Structure of a Capital Intensive Company
David M. Kostel (MBA/JD ’97)
Managing Director
Credit Suisse
The Good, the Bad and the Ugly (deals)
Richard T. Maclean (MBA ’79)
Managing Partner
Frontier Capital Management, Inc.
The Evolution of Growth Equity in the Private Equity Space
Bruce A. McDonald (MBA ’97)
Managing Director
Houlihan, Lokey, Howard & Zukin, Inc.
Corporate Restructuring
Jeanne L. Mockard (MBA ’90)
Private Investor
JLM Capital and Consulting
The Evolution of Fundamental Analysis
Hunter J. Reichert (MBA ’94)
Managing Director
Mangrove Equity Partners
Middle Market Private Equity
Frank M. Sands, Jr. (MBA ’94)
CEO/Chief Investment Officer
Sands Capital Management, Inc.
Building an Investment Management Firm in the Global Markets
Benjamin J. Sullivan (MBA ’82)
Managing Director, Investment Banking (retired)
Establishing an Alternative Investment Program in an Institutional Investment Portfolio
Kurt J. Wolfgruber (MBA ’74)
KW Advisors
Private Equity Business Development


Professor Marian Moore

Bradford L. Armstrong (MBA ’74)
Partner, Group Account Director
The Martin Agency, Inc.
At the Intersection of Strategy and Creativity – Collision or Magic? You Can Choose!
Randall S. Beard (MBA ’83)
Global CMO, Advertising Solutions
Emerging Trends in Advertising and Media
Francis A.C. Bigelow (MBA ’05)
Product Director, Sustainable Brand Marketing
Johnson & Johnson
The Fifth P
W.L. Lyons Brown III (MBA ’87)
Altamar Brands, LLC
Managing Rapid Growth
Francisco Contreras Herrera (MBA ’03)
Director of Product Marketing
Microsoft Business Solutions
Storytelling: An Essential Marketing Skill
Elisabeth J. Frost (MBA ’05)
Associate Marketing Director
General Mills, Inc.
Branding with Purpose
Katherine E. Griesbeck (MBA ’09)
Marketing Manager
E. & J. Gallo Winery
Marketing to? Or with? Or by? Millenials
Peter L. Intermaggio (MBA ’86)
Senior Vice President, Marketing Communications
Comcast Corporation
Brand Transformation
Dafina A. Lovelace (MBA ’10)
Product & Program Manager
Retention, Revenue and Extended Sales Contracts
Kristina F. Mangelsdorf (MBA ’94)
Senior Director, Global Citizenship
PepsiCo, Inc.
Sierra Mist: A Natural Approach to Growth?
Robert M. Onsi (MBA ’98)
Vice President, Product Development
Discovery Education
From Print to Digital: The $8B K-12 Textbook Market in Transition
Sally Genster Robling (MBA ’82)
Robling Advisors, LLC
Social and Cause Marketing: Brand Building or Borrowed Interest?
Brent Sanet (MBA ’11)
Manager, E-commerce Retention
Under Armour
Digital Media and the Consumer Experience

Technology & Operations

Professor Timothy M. Laseter

Lisa Hillman (MBA ’12)
Consultant, Operations
Accenture Strategy
Retailing’s Last Mile
Dean Johnson (MBA ’84)
Chief Operating Officer & Chief Financial Officer
Business Models and the Inevitability of Disruptive Change
Eileen O’Shea Auen (MBA ’89)
Chairman & Chief Executive Officer
Service Operations Strategy
Mike Pearson (MBA ’84)
Chairman & Chief Executive Officer
Valeant Pharmaceuticals
Incentives and Shareholder Value
Hagen Radowski (MBA ’91)
MHP/Porsche Consulting
The Connected Car
Reeves Wimbush (MBA ’91)
Senior Managing Director, Retail
Accenture Strategy
Retailing’s Last Mile
Adam Yoxtheimer (MBA ’08)
Vice President & Chief Administrative Officer
US Silica
Riding the Shale Energy Wave