Marketing Materials

Before beginning an active job search, it is vital that you prepare materials to begin marketing yourself. Having completed the Job Objective Exercise, you can now incorporate your assessment results into your marketing materials. The actual process of developing these items will also assist you in identifying your goals and focal points for your search.


A good resume will successfully show that you have the relevant skills and experiences required for your desired position, helping you gain a meeting or interview with a decision-maker.

Cover Letters

A cover letter provides the recipient with additional information, highlighting how you (the candidate) are a good fit for the organization.

Your Story

A common request during an interview is “tell me about yourself.” How you answer this question will determine the success of your interview.


A profile will help give others a quick picture of who you are and what type of position you hold or are seeking and is very beneficial in networking situations.